Built From the Dream Up: Founders' Stories
At Built From the Dream Up: Founders' Stories, you'll hear stories from founders of businesses who’ve used perseverance, agility, and some good old-fashioned luck to build multi-figure companies from dream to reality, even if they stumbled along the way.
Host Sharyn Konyak, Chief Storyteller and brand strategist at Story Powered Brands digs deep with Founders, who share stories of what they’ve tried, what they learned and how they put it all into practice. Built From the Dream Up is your bootstrap university. What you’ll learn may even be better than any business school education. A resource to set you firmly on the path to making your entrepreneurial dreams come true. It always starts with a story.
Built From the Dream Up: Founders' Stories
Safe to Smoke: Bringing Certified Lab Testing to the NJ Cannabis Industry
Not content with the limitations of her sales career, Sarah Ahrens saw an opportunity to merge her interest in conscious consumerism with the burgeoning field of cannabis.
New Jersey's need for certified lab testing services gave her the avenue to take the entrepreneurial leap with True Labs for Cannabis.
In this episode, hear the story behind:
- Understanding the crucial role that lab testing plays in ensuring consumer safety, product quality, and regulatory compliance;
- The challenges of entering a highly regulated industry;
- The complicated funding issues plaguing new market entrants;
- Assembling a talented and diverse team to navigate the complex world of cannabis;
- Sarah's commitment to providing reliable information about cannabis, debunking myths, and promoting safety standards.
If you're even a little cannacurious, you'll want to tune in for this episode.
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For more resources to help you on your business journey check out the Resources page on our website HERE.
Everyone has a story to tell and someone who needs to hear it. What better way to align your mission, your market and your message than with a story that’s uniquely yours.
Because stories matter.
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